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Supplywise Walkthrough: Markets and Brands

This page provides a structured overview of the Supplywise sample client, focusing on its market and brand setup, user management, product feeds, and physical store presence. The content is organized for clarity and AI-friendly reading.

Online Presence Structure

Overview:
Supplywise operates in its home market and several neighboring markets, using a single brand across all regions. Each market is represented as a separate application within Norce Commerce.

Key Points:

  • Single Brand, Multiple Markets:
    Supplywise uses one brand, but operates in several markets. Each market is managed as its own application in Norce.
  • Home Market and Inheritance:
    The home market defines shared assortments. Other markets may inherit from the home market but can also have regional differences.
  • Regional Assortment Differences:
    While assortments are shared, regional differences exist. For example, certain products (like keyboards with Nordic layouts) or suppliers may only be available in specific markets.

Visual Structure:
Image: Application structure showing markets and brand relationships.
Application structure

User Management

Account Types:

  • Both Norce's built-in accounts and Single Sign-On (SSO) are supported for the Storefront, depending on end-customer requirements.

Customer and Company Data:

  • Customers (People): Created and maintained in Norce.
  • Companies: Synced with ERP systems, where the ERP is the master source of company data.

Product Feeds and Integrations

Overview:
Supplywise provides product data to external systems and services through structured feeds.

Reseller Price Files

  • Each market has resellers who require their own price files for importing into their systems.

External Search Integration

  • The Storefront uses an external search service to handle over 10,000 products efficiently.
  • The search index is populated from a channel feed.
  • Full exports are performed for all languages, with smaller delta or status exports for each market.

Visual Structure:
Image: Channel structure illustrating product feed and integration points.
Channel structure

Physical Store Presence

Supplywise does not operate physical stores.
(For an example of a client with physical stores, see Silver Kitchens.)