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Introduction

Supplywise is a large B2B company from the traditional business sector. The company was previously limited by an outdated technical platform and is now exploring the opportunities provided by a modern digital presence.

Business Background

Supplywise began its online strategy using various systems and platforms. After initial success, the company encountered technical challenges and complexity. By migrating to Norce Commerce, Supplywise benefits from built-in retail functionality and an API-based architecture, enabling both use and extension of rich business features.

Business Challenges

  • Technical Complexity: Previous systems created a "spider web" of technical problems.
  • Need for Automation: Fast rollout of new assortments and offerings.
  • Business Process Control: Maintaining control over core business processes.

Business Goals

  • Automate and accelerate changes to product assortments and offerings.
  • Ensure business processes remain under control and transparent.

Digital Storefront Requirements

A modern digital storefront is essential for Supplywise. The storefront must:

  • Provide accurate, up-to-date product and offering information for customer procurement.
  • Allow internal sales representatives to view the same data as customers, with additional features such as creating custom quotations.

Key Storefront Features

  • Sales tool for representatives
  • Mature B2B checkout process
  • Customer-specific contracts and offerings
  • Customer-specific assortments
  • Supplier agreements management
  • Punch-out purchasing (enabling customers to push carts to their procurement systems)

eCommerce Platform and PIM Requirements

Supplywise uses Norce Commerce to build its product catalog from supplier data. Norce Commerce manages cost-based pricing and other business offerings.

Key Platform Features

  • Supplier-based pricing (purchase cost)
  • Supplier-based assortments
  • Company-specific pricing

System Landscape

System Landscape Overview:
The following diagram illustrates the main systems and their roles in the Supplywise solution.

System Landscape Diagram Diagram: Overview of the Supplywise system landscape, showing relationships between storefront, commerce platform, suppliers, ERP, procurement systems, and content providers.

System Roles and Descriptions

RoleDescriptionProvider/Technology
StorefrontPartner-built commerce application selling products from Norce Commerce, using Norce business logic. Primarily B2B. Includes a sales tool.CMS: Umbraco
Commerce PlatformCommerce engine and PIM containing most business logic and configurations.Norce Commerce
SuppliersSuppliers provide product catalogs on demand. Most are integrated.SAP (among others)
ERPHandles business, procurement, and financial information. Most logistics handled by third parties.Business Central
Reseller Procurement System (Punch-out)Large customers and resellers use procurement systems supporting cXML to browse catalogs and send orders into their procurement process. Orders are later sent to ERP via EDI.Visma Proceedo (among others)
Content Provider (Spare Parts)Third-party provider of additional product data, especially spare part relationships.Etilize

Summary

Supplywise leverages Norce Commerce to modernize its digital presence, streamline business processes, and provide a robust B2B commerce experience. The solution integrates multiple systems, each with a clear role, to support automation, accurate product information, and efficient procurement for both customers and internal sales teams.