# Text and translation

## Video tutorial

iframe
> To the [product page overview](/user-portal/pim/product-page-overview) video tutorial.


> [Create a simple product](/user-portal/pim/product-page-gettingstarted) video tutorial.


## Text and translation

The text tab is where all product texts and translations are added. Cultures in Norce is set up with a default culture, which will be used as a fallback culture when a text is not translated to a specific language. So when translating, inheritance means that Norce should use the default culture text.
![Text inheritance](/assets/text-inheritace.5d83b173a2af2f77f9867bee13dc2aad189d76e100ad1a812149544352b298ad.17d27d97.png)

Disable inheritance
It's possible to disable the inheritance functionality so no fallback culture is used.

## Available Text Fields

| Text field | Limitation |
|  --- | --- |
| Name | 255 Characters |
| Description | None |
| Sub Header | 255 Characters |
| Description Header | 255 Characters |
| Sub Description | None |
| Synonyms | 500 Characters |
| Title | 255 Characters |
| Meta Description | None |
| Meta Keywords | None |


Optional title
The labels of the text field can be changed to reflect how it's used. Go to **Settings > Client > Components** (please note that this does not change the API).

## Translations

Norce has a built-in translate functionality using Google Translate that makes it possible to translate between two languages. Simply click one of the flags in top right corner to bring up the two languages side-by-side. Use the Translate button to use the translation function.

![Text and translation](/assets/text-and-translation.6dde7f35aa76e571e5bfc8cdff8f48a5f5a0b758169b31f121aa9aa27b576b73.17d27d97.png)

## Unique URL

The Unique URL can be set to **Auto** or **Manual**. The URL is generated automatically based on the product name, if it’s set to **Auto**. If **Manual**, this has to be manually maintained.